Carolina Herrera and Marc Jacobs have virtually banned celebrities from their front rows.
But when it comes to labels such as Miss Sixty and Rock & Republic, it seems like the more A, B and even C-list stars they can get, the merrier.
We tapped industry insiders to break down the cost of putting of celebrity in your front row by class of star.
Rihanna ($100,000 or more)
Mary Kate and Ashley Olsen ($80,000 each)
Julianne Moore ($60,000)
Maggie Gyllanhal ($60,000)
Chloe Sevigny ($60,000 or more)
Jenny Lopez (circa 2005: $80,000; circa 2010: $30,000)
Lindsay Lohan (circa 2006: $60,000; circa 2010; UNINVITED)
Blake Lively ($50,000)
Leighton Meester ($40,000)
Hillary Duff ($40,000)
Other Gossip Girl cast members ($25,000 a piece)
Jared Leto ($25,000)
Cliven Owen ($10,000)
Kristen Bell (unpaid, but airfare, makeup and clothing are taken care of)
Kim Kardashian ($35,000-$50,000)
Amanda Bynes ($25,000-$30,000)
Eliza Dushku (unpaid, but airfare, makeup and clothing are taken care of)
Paris Hilton (free or UNINVITED)
Jersey Shore cast (UNINVITED)
America’s Next Top Model Winners (free)
Source: How Much Fashion Brands Pay For Celebrities to Sit in Their Front Rows - Fashionista - Fashion Designers, Models, Shopping, Style